In the early stages of the COVID-19 pandemic, business owners told us that they needed on-demand resources that they could access 24/7 to help them resolve key issues facing their businesses. We created an internship program, the DNEP +Impact Studio for Local Business, to do just that. What follows is a list of free images, videos, calculators, and guides that anyone can download for free any time. Please credit the University of Michigan +Impact Studio for Local Business if using them in a presentation.
Featured Digital Resources:
Industry specific help:
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Pricing & Revenue
- Delivery Service Revenue Calculator (Excel Model)
- Outdoor Dining Cost Calculator & Forecasted Income Statement (Excel Model)
- How do I reimagine my restaurant pricing strategy to offer greater transparency to customers? (Wikihow)
- How to consider adopting a service fee or moving beyond a tipping model (Wikihow)
- How do I generate more revenue through Patreon as a restaurant? (Wikihow)
- Indoor vs. Outdoor Dining How Much can your Business Make: Part 1 (Video) and Part 2 (Video)
Financing
- How do I open a restaurant with no money? (Wikihow)
- How do I crowfund my restaurant? (Wikihow)
- How do I apply for a Toast capital loan? (Wikihow)
Supply & Production
- How do I develop a sustainable takeout service? (Wikihow)
- How to transition your restaurant's supply to local resources (Wikihow)
- How to start a commercial kitchen from your home (Wikihow)
- How to source eggs locally (Wikihow)
- How to use shared kitchens to launch your restaurant (Wikihow)
Health & Safety
- Introduction to licenses & permits (Slideshow)
- How do I implement health and safety routines for food service via IT? (Wikihow)
- How to implement COVID19 safe practices in a food-based business (PDF Guide)
- How to ensure your food business is legally compliant (Wikihow)
Employees
- Introduction to worker classification (Slideshow)
- How restaurant owners can support a path to residency for undocumented workers (Wikihow)
- How to utilize an equitable mobile scheduling system for restaurant staffing (Wikihow)
Management & Organization
- Introduction to entity formation (Slideshow)
- How to organize a nonprofit restaurant (Wikihow)
- How to unionize a restaurant (Wikihow)
- How to create a collectively owned commissary kitchen to enable local food businesses (Wikihow)
- How to use AI and ML for restaurant management (Wikihow)
- How to incorporate a dialectic ethos into the food, service, and C2C interaction of your restaurant (Wikihow)
- How to organize and share knowledge among restaurants (Wikihow)
Dining
- How to use QR codes in your restaurant (Wikihow)
- Indoor Dining during COVID Guide (PDF Guide)
- Outdoor Dining Guide (PDF Guide)
- Curbside Pickup Guide (PDF Guide)
Delivery
- Setting up Delivery Service Guide (PDF Guide)
- Third Party Hybrid Delivery Guide (PDF Guide)
- In House Delivery Guide (PDF Guide)
- Third Party Delivery Apps (PDF Guide)
- Running Your Curbside Operation, which Service is best for you (Video)
- Doordash vs. Grubhub vs. UberEats (Video)
- Which 3rd Party Delivery Service is Best for your Business (Video)
- Gym COVID19 Guide (Website with Recommendations)
- Introduction to Worker Classification (Slideshow)
- How to Leverage Inflation Reduction Act as an Appliance Contractor (Wikihow)
- How to Promote Electrification of Landscaping Equipment (Wikihow)
- How to Add Green Energy Services to Renovation or Construction Business (Wikihow)
- Heat Pump Installation Training Programs in Detroit (Wikihow)
- How to Access Financing for Energy Efficient Buildings (Wikihow)
- How to Navigate Local Green Energy Support Services (Wikihow)
- How to Implement a Community Solar Garden for Your Business (Wikihow)
Access guides in these business areas:
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Selling Online
- Selling Online Guide (PDF Guide)
- Amazon Business Guide (PDF Guide)
- How To Build an Online Business (Video)
- How to Help Customers Find Your Business During the Pandemic (Video)
- How to Make it Easy for Customers to Buy Products or Book Services Online (Video)
- How to Collect and Use Customer Data (Wikihow)
Social Media Marketing
- Social Media Guide (PDF Guide)
- Business Basics Facebook Guide (PDF Guide)
- How to Increase Customer Engagement with Facebook (Video)
- Canva Basics Guide (PDF Guide)
- Instagram Basics Guide (PDF Guide)
- How to Increase Customer Engagement on Instagram (Video)
Text and Email Marketing
- How to Communicate with Your Customers (Video)
- Engaging Customers with Text Messaging (Video)
- SMS Marketing Guide (PDF Guide)
Influencer Marketing
Employee Training & Staffing
- Introduction to Worker Classification (Slideshow)
- How to Train and Retain Skilled Employees (Wikihow)
- Sign Up For the HOPES (Wikihow)
- How Do I, as an Employee, Leverage Technology to Manage Various Ways of Ordering and Administrative Duties? (Wikihow)
- How to Educate the Workforce About Green Energy (Wikihow)
- How to Implement Electricity Saving with Employees (Wikihow)
Benefits
- How do I Implement an Employee Stock Ownership Plan (ESOP)? (Wikihow)
- How to Secure Low-Cost Healthcare for Your Company (Wikihow)
- How to Get Healthcare if You Are Self-Employed (Wikihow)
Workplace Practices & Structures
- How to Implement Open Book Management (Wikihow)
- How to Implement Open Book Management for Sustainability (Wikihow)
- How to Leverage Social Media to Crowdsource Best Practices for Democratic Workplaces (Wikihow)
Pricing & Revenue
- Value Based Pricing Workbook (PDF Workbook & Video)
- How to Set Prices for your Goods and Services (Video)
- Delivery Service Revenue Calculator (Excel Model)
- How Many Employees Can I Pay (Excel Model & Video)
- Cash Flow Analysis Model (PDF and Excel Models)
Financing
- How to Get Funding from a Community Development Funding Institution (Wikihow)
- How to Access Detroit-specific Funding Opportunities (Wikihow)
- What Finances Do I Need to Have Ready to Receive Aid (PDF Checklist & Video)
- How do I Finance my Small Business' Transition to a Worker-Owned Co-op? (Wikihow)
- How Do I Recruit Local People to Finance My Business? (Wikihow)
- How Do I Draw Alternative Debt Financing Through Revenue Sharing Models? (Wikihow)
- How to Crowdfund Debt for Your Venture (Wikihow)
- How to Crowdfund Equity for Your Business (Wikihow)
- How to Access Financing for Energy Efficient Buildings (Wikihow)
- How to Leverage the Inflation Reduction Act for Green Energy Subsidies as a Small Business (Wikihow)
Resources
- How to Certify Your Business as a Diverse/Minority-Owned Business (Wikihow)
- How to Find Entrepreneurial Support Organizations (Wikihow)
- How to Navigate Local Green Business Support Services (Wikihow)
- How to Make the Most of Green Energy Resources at the University of Michigan (Wikihow)
- Introduction to entity formation (Slideshow)
- Introduction to licensing & permits (Slideshow)
- Introduction to intellectual property (Slideshow)
- Introduction to worker classification (Slideshow)
- How do I make a perpetual-purpose trust? (Wikihow)
- How do I implement an employee-stock ownership plan (ESOP)? (Wikihow)
- How do I form a worker-owned co-op? (Wikihow)
Restaurant-specific
Supply Chain & Inventory
- Are My Supply and Inventory as Efficient and Productive as Possible Checklist (PDF Checklist & Video)
- How to Ensure Your Supply Chain is Transparent (Wikihow)
- How to Get Started with Supply Chain Sustainability (Wikihow)
Distribution
- Introduction to Licenses & Permits
- How to Make it Easier for Delivery Drivers (Wikihow)
- Using Amazon Business to Distribute Your Products (Video)
- How Do I Implement a Delivery-only Business (Wikihow)
- How to Build a Better Delivery Platform (Wikihow)
- 5 Questions Local Businesses Have to Ask to Prepare for a Second Shutdown (Video)
Green Energy
- How to Educate the Workforce About Green Energy (Wikihow)
- How to Implement Electricity Saving with Employees (Wikihow)
- How to Identify Short & Long Term Energy Efficiency Opportunities (Wikihow)
- How to Find a Contractor to Install a Heat Pump (Wikihow)
- How to Determine the Best Green Energy for Your Business (Wikihow)
- How to Decide if Geothermal is Right for Your Business (Wikihow)
- How to Make Geothermal More Affordable through Group Usage (Wikihow)
- How to Decide if Solar Energy is Right for Your Business (Wikihow)
- How to Decide if Wind Energy is Right for Your Business (Wikihow)
- How to Decide if a Microgrid is Right for Your Business (Wikihow)
- How to Find and Use Green Batteries/Generators (Wikihow)
- How to Find and Implement Cost-Effective Clean Energy (Wikihow)
- How to Improve the Energy Efficiency of Your Rental Space (Wikihow)
- How to Purchase Renewable Energy Credits (Wikihow)
- Appointment Scheduling Application Comparison (PDF Guide)
- How to Make it Easy to Buy Products and Book Services Online (Video)
- How to Build a Better Delivery Platform (Wikihow)
- Am I Overpaying for my POS System? (Article)
- How do I, as an employee, leverage technology to manage various ways of ordering and administrative duties? (Wikihow)
Sustainability
- How to Develop a Sustainable Takeout Service (Wikihow)
- How to Transition Your Restaurant's Supply to Local Resources (Wikihow)
- How to Source Eggs Locally (Wikihow)
- How to Get Started with Supply Chain Sustainability (Wikihow)
- How to Implement Open Book Management for Sustainability (Wikihow)
Management & HR
- How to Implement Open Book Management (Wikihow)
- How to Secure Low-Cost Healthcare for Your Company (Wikihow)
- How to Get Healthcare if You Are Self-Employed (Wikihow)
- How to Leverage Social Media to Crowdshare Best Practices for Democratic Workplaces (Wikihow)
- How to Incorporate a Dialectic Ethos into your Food, Service, and C2C Interactions of your Restaurant (Wikihow)
- How to Create a Collectively Owned Commissary Kitchen to Enable Local Food Businesses (Wikihow)
- Sign Up For the HOPES (Wikihow)
- How Do Restaurant Owners Support a Path to Residency for Undocumented Workers? (Wikihow)
Green Energy
- How to Make the Most of Green Energy Resources at the University of Michigan (Wikihow)
- How to Navigate Local Green Energy Business Support Services (Wikihow)
- How to Educate the Workforce About Green Energy (Wikihow)
- How to Implement Electricity Saving with Employees (Wikihow)
- How to Identify Short & Long Term Energy Efficiency Opportunities (Wikihow)
- How to Determine the Best Green Energy for Your Business (Wikihow)
- How to Find a Contractor to Install a Heat Pump (Wikihow)
- How to Determine the Best Green Energy for Your Business (Wikihow)
- How to Decide if Geothermal is Right for Your Business (Wikihow)
- How to Make Geothermal More Affordable through Group Usage (Wikihow)
- How to Decide if Solar Energy is Right for Your Business (Wikihow)
- How to Decide if Wind Energy is Right for Your Business (Wikihow)
- How to Decide if a Microgrid is Right for Your Business (Wikihow)
- How to Find and Use Green Batteries/Generators (Wikihow)
- How to Find and Implement Cost-Effective Clean Energy (Wikihow)
- How to Improve the Energy Efficiency of Your Rental Space (Wikihow)
- How to Purchase Renewable Energy Credits (Wikihow)
- How to Implement and Manage a Community Solar Garden (Wikihow)
- How to Familiarize Yourself with Green Energy Policies in Michigan (Wikihow)
- How to Leverage Inflation Reduction Act as an Appliance Contractor (Wikihow)
- How to Promote Electrification of Landscaping Equipment (Wikihow)
- How to Add Green Energy Services to Renovation or Construction Business (Wikihow)
- Heat Pump Installation Training Programs in Detroit (Wikihow)
- How to Access Financing for Energy Efficient Buildings (Wikihow)
- How to Help Customers Find your Business During the Pandemic (Video)
- What Finances Do I Need to Have Ready to Receive Aid Checklist (PDF)
- What Finances Do I Need to Have Ready to Receive Aid (Video)
- 5 Questions Local Businesses Have to Ask to Prepare For a Second Shutdown (Video)
- Can my Distribution System Handle a Second Shutdown (Video)